Billboards and the City of Houston have a long history. Like a love affair that thrives on disagreements. The love lasts, but it is a roller coaster.
New movement in this relationship. The City & 3 billboard companies (Outfront Media, SignAd & JGI) are in talks to address what the city calls, billboard blight. The bargaining chip offered by the CIty:
- Voluntary removal of billboards- Keep 1 sign for the next 20 years, if you remove 2 signs.
The Houston Chronicle goes on to talk about bill board statistics in Houston:
- In 1980 there were 10,000 billboards
- Today it is 1,500
- 1,090 within Houston City Limits
- 950 protected by federal laws and regulations
- 140 signs are unprotected and viable for the city negotiations.