Anatomy of a pro-eminent domain campaign. Inside the Mind of a Pipeline Campaign in the East. 3 Messaging Takeaways.

The pipeline location:  Virginia

The pipeline campaign background on messaging tactics on eminent domain:

  • eminent domain is “the fight to come”
  • politicians have  “no electoral reward for political courage.”
  • must work harder after the election of President Trump as the opposition is more aggressive

What was the pipeline response when the campaign materials were inadvertently placed on its website:

  •  it is how it must conduct business at a time when everything is politicized
  • The “historically non-political processes [are] now political,”

What tactics should pipelines employ to combat eminent domain opponents:

  • use social media. Engineers and lawyers are good, but hire a “hipster” to help your social media
  • use industry grassroots. To grow supporter numbers reach for industry grass roots supporters
  • be vigilent. “The opponents are not kind of pulling up their stakes.”

The Virginian Pilot | Virginia’s most powerful company runs “campaign to elect a pipeline”