{"id":2314,"date":"2021-09-24T00:45:31","date_gmt":"2021-09-24T00:45:31","guid":{"rendered":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/?p=2314"},"modified":"2021-09-24T00:45:31","modified_gmt":"2021-09-24T00:45:31","slug":"facial-recognition-software-in-ad-use","status":"publish","type":"post","link":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/facial-recognition-software-in-ad-use\/","title":{"rendered":"Facial Recognition Software in Ad Use"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">What is happening? Facial Recognition Software isn&#8217;t making local government sales, but it is making private sector sales like Miami where Uber or Lyft, or at an airport kiosks, have tablets that use facial recognition to target ads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Why is this important? The operator says the tablets do not retain personal data but do look for person\u2019s age, gender, and ethnicity, as well as mood<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How will this be important? The company says cookies that tock you are a thing of the past and this is the future.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.miamiherald.com\/news\/business\/article254262513.html#storylink=cpy\">Miami Herald | Tech Trail: Miami Beach firm\u2019s face camera reads age, gender, mood to target ads. Is that OK?<\/a><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is happening? Facial Recognition Software isn&#8217;t making local government sales, but it is making private sector sales like Miami where Uber or Lyft, or at an airport kiosks, have tablets that use facial recognition to target ads. Why is this important? The operator says the tablets do not retain personal data but do look [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2314","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"_links":{"self":[{"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/posts\/2314","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/comments?post=2314"}],"version-history":[{"count":1,"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/posts\/2314\/revisions"}],"predecessor-version":[{"id":2315,"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/posts\/2314\/revisions\/2315"}],"wp:attachment":[{"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/media?parent=2314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/categories?post=2314"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/informedintel.com\/account\/datasecurity\/wp-datasecurity\/wp-json\/wp\/v2\/tags?post=2314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}